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Thursday, July 25, 2013

Take Your Event to the Next Level


 
 
With technology advancing on a daily basis these days it’s time for conferences to incorporate these changing developments into their agendas. At Paragon Events we are  always researching the newest trends in attendee tracking and other event management apps to make the behind the scenes processes go more smoothly, but what about on the scene, in the middle of the hustle and bustle of conferences? As a way to answer this question, app developers have created the idea of gamification- the concept of incorporating games to traditionally non-gaming communities or in this case non-gaming conferences. Event planners have collaborated with this idea and have created competitions using these games at trade shows and lectures. For example, if the goal of the game is to make the most contacts, attendees at trade shows can use apps like EventMobi and Active Network to save the contact information from business cards, QR codes, and other displays. The apps track the number of connections you have made and by the end of the competition the winner is easily recognized. Another way these apps can be used for gaming competitions is by using QR codes and as the attendees scan certain QR codes they are presented with questions and the person with the most correct answers at the conference wins a prize. So if you want to create a more interactive environment at your next conference maybe you should think about gamifying your event.   
 
You can place QR codes essentially anywhere, even on t-shirts.
 
 
 
You can also embed your QR code into a picture.

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