Kristen Graduates and Gets a Job!

One of our own has some impressive news!

Former intern and now full-time Paragon staffer has officially graduated from Florida Atlantic University with a bachelor’s degree in business administration and another in marketing.

We're so proud of Kristen and so excited to bring her on as a full-time member of the team as our newest Event Coordinator and Sponsorship Specialist.  

Kristen began interning in January when she was still a student. She helped the staff by handing reports, proposals, sponsorships and more.

Says Kristen: "I am extremely excited for the future and to begin my life without papers and studying taking up my nights! I love working at Paragon and love the people I work with. Everyone has been extremely supportive and congratulatory of my success, which makes it even more special. I think I am most thrilled about really being able to focus solely on planning events and not having to worry about a test the next day. I’m really lucky, I found my dream job and love what I do at a really young age- some people never find that! My very ultimate goal is to see the world. After living in Australia I realized there are SO many things to see and people to meet. Luckily, this job pays me to travel, even better!"

Kristen's Graduation!

Former intern Kristen and current intern Dan both graduate from FAU!

7 Tips to be Successful on Facebook

How to be Successful on Facebook

 
Ever wondered if you're using your Facebook business page to its highest potential? Here are some handy tips on making the most of this free, high-traffic marketing platform. We're excited to utilize these ourselves in 2013.

1. Utilize pre-established source to gain fans. If you already have a loyal following established elsewhere, like a high-traffic website or lengthy collection of e-mail addresses, use that as a jumping-off point. Place a big button on your website directing visitors to your Facebook page or send an e-blast with an invitation to find you on Facebook.

2. Have an incentive. Unfortunately, some customers won't be convinced to follow your Facebook updates just because they know of your company. Try adding an incentive, like a giveaway to a random follower, or an exclusive discount for Facebook fans only.

3. Ongoing, frequent engagement. We all know those ghostly Facebook pages; the ones that post a single half-hearted update and then disappear into Internet oblivion for months at a time. Sorry, but no one is interested in subscribing to that page. Interesting, interactive, frequent engagement with your fans will encourage followers to get involved to stay subscribed. Best of all, their interactions on your page will show up in their friends' News Feeds, increasing your reach.


4. Partner with others online. A great way to gain a following quickly is to be endorsed by another established Facebook user, blogger, or other trusted Internet presence. Link up with a client or business partner who has a great fanship and ask them to give you a shout-out. Make sure to drop by your customers, vendors, competitors, neighbors and partners' pages and say hello on their Walls, for all of their fans to see.

5. Tag, tag, tag while at offline events. When you're at a tradeshow, event, or out-of-office meeting, make sure to post an update with a photo and tag away! Use the "@" symbol to find other businesses in attendance and include them on your post. Shout out the venue, event planner and caterer as well. This ensures that your post appears on the pages of everyone involved and grows your reach.

6. Be a wealth of knowledge. One way to attract fans is by becoming a one-stop shop for great info. Keep your updates relevant to your industry and include outside articles, research, and tips. Good, helpful posts will result in "likes" and "shares" that will start spreading your name all over Facebook.

7. Have fun! Best of all, have fun with it! No one likes a Facebook business page that only talks about the company and what it's trying to sell. Include silly photos from around the office, post your favorite quote of the day, mention the charity work your company is doing on the weekends. People like to see that there are real, relatable people behind your Facebook pages.

Now go out there and show Facebook who's boss. Oh, and don't forget to "like" Paragon Events!

Congrats to Kayla, and THANKS to ALHI!

We had to share this fun update- Paragon staffer Kayla Schwenk won a gorgeous diamond necklace at the ALHI South Florida Showcase earlier this week!

Thank you to ALHI for the opportunity to attend the showcase and for your continued partnership.

Nightmare Before Christmas?

We're a little late posting this fabulous Paragon-planned party on October 27th. Held at a client's Ocean Drive home in Delray Beach, the event was a Halloween-themed 30th birthday bash. Tons of friends and family members arrived decked out in insane costumes. The decorations and food were incredible.

We have to shout-out our amazing vendors for the evening: Crystal Bay Caterers for the passed appetizers and bar; AFR Furniture Rentals for the awesome lighted furniture; Daniel Events for the incredible decor; and finally Cakes by Ruthie for the amazing themed cake!

Enjoy the photos! Remember... if you can imagine it, Paragon can make it happen.

Paragon Events' Holiday Gift

Our Holiday Gift to You!

This year, our staff is hosting a charity giving drive. We need your help. One vote equals one dollar donated by Paragon Events to the charity of your choice.

These causes are close to our hearts; please read about each and select where your vote will go! Our "winner" will be announced in January.

Happy Holidays from our family to yours!

VOTE HERE.

Now, cast your vote and help a cause! Let us donate on your behalf. VOTE HERE.

2013 Meeting Planner to Watch Award!

Paragon Events has been nominated and chosen as a recipient of ConventionSouth Magazine's 2013 "Meeting Planner to Watch" Award! 

We are so thrilled to be recognized for the work we do and can't wait to see the article associated with this award in the December 2012 issue of ConventionSouth Magazine.  

Paragon Events is indeed a meeting planner to watch in 2013; we have spent 2012 keeping on the cutting edge of technology and ahead of the ball on industry trends. As a reminder to those who may have forgotten,             we specialize in meeting planning, corporate event planning, destination management, wedding planning, event planning, marketing and more. 

Thank you, ConventionSouth, for the recognition.

ConventionSouth Magazine is the South's leading meetings industry magazine since 1983. CSM provides invaluable how-to features, keeping meeting planners up-to-date with destination profiles, meeting news, trade show venue information, meeting planner profiles and more--everything they need to get the most out of events they hold in the South.

Our Month in Pictures

Happy Sunday! With a new week starting and a new month underway, we'd like to give you a little peek into the personal lives of the Paragon Events team while they work hard in and out of the office...

Our November in Photos!

Christina got cozy with the La Mystique team...

Jaclyn brought her adorable Shiba puppy Doobie to say hello.

The team got together for a staff retreat in Miami and looked gorgeous while doing it!

We passed this vehicle while driving to the staff retreat... got milk?

This guy fell from ceiling and landed on Kristen's desk before crawling into Christina's lap last week. They named it Pete. Free Facebook shoutout to the first person who can determine what it is!

Kristen discovered that the entire staff is addicted to Dunkin' Donuts coffee.

Summer could literally go into labor at any moment!

We work hard, but we play hard too! Thanks for reading.